Bac Ha Sunday Market, Vietnam

Bac Ha Sunday Market

First published January 2015 | Words and photos by Vietnam Coracle

This post was last updated 9 years ago. Please check the comments section for possible updates, or read more on my Updates & Accuracy page.


In the rugged mountains of northwestern Vietnam, the town of Bắc Hà holds a big, bright and busy market every Sunday. Attracting hundreds of colourfully dressed ethnic minorities from the surrounding countryside, this market is not only a draw for locals, it’s a big hit with foreign and domestic tourists too. On the one hand, Bắc Hà market is a fascinating spectacle: a superb example of a traditional minority market in Vietnam’s wild northern mountains. On the other hand, it’s a tourist circus, where minority peoples are often treated like performing animals, and much of the financial profit finds its way into the hands of the majority ‘Kinh’ Vietnamese, not the minorities. It can be a confusing and, sometimes, unsettling experience. One thing’s for certain: the increasing number of tourists is changing Bắc Hà Sunday market. It remains to be seen whether this will be for better or for worse.

Colourfully dressed ethnic minorities, Bắc Hà Market

Market colour: Bắc Hà is a mecca for the region’s colorfully dressed ethnic minorities

[Back Top]


Early mornings in Bắc Hà, around 800m above sea-level, are often misty and cold. Whatever the weather conditions, the activity starts shortly after dawn at the marketplace. A two minute walk from the town square, Bắc Hà market [MAP] covers a larger area than any other minority market in Vietnam. There are thousands of people and hundreds of stalls. It’s a unique spectacle. The produce is varied, fresh and colourful. The minority women and girls look fantastic in their traditional clothing. The men are just as intriguing: drinking various local liquors, smoking local tobaccos from bamboo pipes, slurping local noodles, and exchanging local gossip. It’s impossible not to be drawn into the vortex of this lively, dazzling Sunday market.

The breakfast crowd, Bắc Hà Market

The breakfast crowd: soup, rice liquor, and ‘Lao’ tobacco at 7am, Bắc Hà Market

But it isn’t just a local market anymore: it’s a tourist market. Now days, trinket and garment kiosks surround the original market stalls. The products – including crockery, scarves, statuettes, and shawls – are very attractive and beautifully made. But, it’s immediately apparent that these kiosks are managed by majority ‘Kinh’ Vietnamese people, not ethnic minorities, and that their customers are tourists, not locals.

Selected Resources What’s this?

Calls of ‘You buy something!’ echo around the market, shouted in English every time a foreigner passes by a stall. Brief bargaining takes place between foreign tourists and Vietnamese stall owners. After the sale is made the Vietnamese stall owners shout to each other in Vietnamese, bragging about how much money they fleeced the foreigners for.

Attractive garments aimed at tourists

Empty until the tour groups arrive, these garments stalls are aimed at tourists not locals

Meanwhile, minority peoples buy and sell the less lucrative produce – meat, fish, vegetables, agricultural appliances, live animals (and a large amount of home-brewed rice wine). Most tourists don’t find these products as intriguing – and certainly not as attractive – as the garments and other souvenir-suitable items on sale at the Vietnamese ‘Kinh’ stalls. Thus, a large amount of the tourist buck spent at Bắc Hà market fails to make it into minority people’s pockets. So how do ethnic minorities – who are significantly poorer than Vietnamese ‘Kinh’ – benefit from the massive tourist interest in the Sunday market?

Selected Resources What’s this?
Local liquor portioned out, Bắc Hà Market

Local liquor for sale: unlikely to attract the tourist buck

Attention, whether wanted or unwanted, seems to be one answer to the above question. On my last visit to the market, a lady from the Flower Hmong, the largest minority group in the area, got angry at me when I stepped too close to her red chillies, which were laid out on the ground. It seemed a disproportionate reaction to me so I made my feelings known to her. As I moved away, another traveller came up and shoved a 10 inch camera lens right into her face, while she made a sale to another Flower Hmong woman. He made no eye contact, no attempt to communicate, not even a smile. He took his pictures and left without buying anything – what tourist is going to buy red chillies at Bac Ha market?

Camera pointing at Bắc Hà Market

Close up: who needs a tripod when you can use a local’s head

After that, I began to notice the big cameras all over the market. Giant lenses pointed right up into minority peoples’ faces, as if they were no more than zoo animals, incapable of feeling self-conscious or offended or that their personal space had been intruded upon. What’s more, there was very little interaction between the photographers and their subjects: no attempt to make them feel at ease or ask if they minded having their picture taken. Perhaps, I thought to myself, there’s a lot to be angry about if you’re a minority woman selling red chillies at Bac Ha market.

Photographer's dream? Bắc Hà Market

Bắc Hà Market is a photographer’s dream, but there’s a lack of respect for their subject.

By 10am, as busloads of travellers on day trips from Sapa arrive, tourists come close to outnumbering locals. The market begins to feel like a farce, a Disney market, a recreation of a traditional market: a fake market. However, you can escape the camera-wielding crowd by wandering to the meat, fish and poultry section, where most people don’t venture because the sights, sounds and smells aren’t so attractive. The hot food section is also wonderful. Even though it’s under the full gaze of dozens of camera lenses, most people stop short of sitting down at one of the wooden benches and ordering one of the steaming, hearty bowls of soup. But do this and you’ll actually be partaking in this real, live market, not just spectating. The food is excellent and cheap, and you’re likely to be invited by fellow diners to toke on their bamboo pipes and shoot back their rice liquor.

The hot food section, Bắc Hà Market

Lots of fun and interaction with locals can be had at the superb hot food section of the market

In general, I don’t feel comfortable at Bắc Hà Sunday market. I like it and loath it. After all, I am one of the hundreds of camera lenses at this market (the photos in this article are proof of that). I didn’t buy any red chillies from the minority woman I offended, and I was tempted to purchase one of the souvenir trinkets from the ‘Kinh’ stalls. Like most tourists, I don’t like to think of myself as a tourist, but Bắc Hà market reminds me that I am. It would be nice if more tour companies employed local minority people as guides around the market. This would produce a few jobs for local people and it would encourage foreigner-minority interaction through translations provided by the local guides. To see the market at its best, get here before 9am. To give something back to the market and the people who make it happen, buy some of the exotic fruit on offer, try some of the local liquor, wolf down a bowl of the local soup, and ask before taking a photo.

MAP: Bac Ha Sunday Market

View in a LARGER MAP

[Back Top]


  • Ho Citadel: 15th century ruins in a pastoral landscape

Leave a Comment

Questions, updates and trip reports are all welcome. However, please keep comments polite and on-topic. See commenting etiquette for details.

  1. Daniel says:
    April 4, 2024 at 5:53 PM

    Hi Tom,
    again, great guide. I’ve read about the Bac Ha market in other guides/blogs and was wondering if it was worth stopping by with the motorbike or the experience was not going to be great, unsettling even.
    When reading your Sapa to Ha giant guide I was actually wondering it was better to spend the Sunday on one of the other smaller markets like Muong Khuong or Can Cau, since I think I’ll prefer to see a smaller market but less touristic. Does it make sense to you? If you had to chose one, which one would you recommend? Would you still go to Bac Ha because it’s just another level of market compared to the other villages?
    By the way, do they only run on Sunday or also on Saturday?

    1. Tom says:
      April 6, 2024 at 4:29 AM

      Hi Daniel,

      As a spectacle, Bac Ha market is the most impressive, but the tourism is such that as a visitor you feel very conspicuous, uncomfortable and there’s something unsettling about the whole thing for me.

      Muong Khuong market is a good one to experience a more local, far less touristy atmosphere. And Can Cau is good too. As far as I know, most of the markets are only (or at their busiest) on the weekends. However, there are many local markets in the north. A good idea is to go to the museum in Ha Giang city to check the list they have of all regional markets and the days they are held – see the museum section of this Ha Giang City Guide.



  2. Tom Robinson says:
    November 7, 2018 at 2:46 PM

    Hey Tom, my. Name’s also Tom. Too many of us hahaha. I’m in Bac Ha right now. I followed your recommended ride from Sapa towards Ha Ziang and stopped in Bac Ha to sleep. Booked a hotel at what seems to be a crossroads. There is a lot of military presence here. Also until 7pm they were blaring what sounds like military talk radio, but I honestly dont speak Vietnamese and dont know. There have been what look like drunk teenagers riding around the square and I hear screams of a woman. Almost made me go down but the family who owns the hotel just keep doing there thing as if nothings going on, so I’m taking it as a quie not to get involved. Kind of ominous vibe. Just a very different experience than staying in the Ta Phin village. Not really interested in coming back for the Sunday market, especially it’s inauthentic. Wanna be real if you know what I mean. Off to Ha Ziang tomorrow. Let me know if there’s a hostel you would recommend to meet other travelers. Thanks for the info. It’s been a big help with creating this journey I’m on.

    1. Tom says:
      November 7, 2018 at 3:57 PM

      Hi Tom,

      I see. Doesn’t sound like a great experience. And if you don’t like ‘touristy’ stuff then it’s probably best to give the Sunday Market in Bac Ha a miss, because it is very crowded these days.

      For suggestions of good accommodation in Ha Giang take a look at the first couple of paragraphs of Section 1 of this guide. There are plenty of social hostels in Ha Giang now, such as Bong Hostel.

      I hope this helps,


      1. Tom Robinson says:
        November 12, 2018 at 12:10 PM

        Yeah it was really just a rainy day in Bac Ha, and I had a little bit if an off experience there. The market still may be very well worthwhile. And I’ve really enjoyed travelling through Ha Ziang. It’s a beautiful place with really kind people.

  3. David says:
    May 3, 2018 at 1:36 PM

    Interesting insight, and one I wholeheartedly agree with, but like you say, a solution is not easy. I’m going there this Sunday actually, armed with my Samsung camera phone. Note I’ve read this I’ll ask my homestay guy to take me on a tour there. This way I’ll get a better experience eating the soup and drinking the liquor:)

    1. Tom says:
      May 3, 2018 at 1:40 PM

      Hi David,

      Yes, it’s complicated situation – which we’re all responsible for to some extent. I hope you enjoy the market (and the breakfast liquor!)


  4. Laksh says:
    September 1, 2016 at 9:29 AM

    Hi Tom,

    I’m visiting Vietnam for the first time in less than a month and your site has been invaluable in helping me plan my trip. Thank you!

    I am hoping to visit the Sapa region in early October and was wondering if there are any good, budget friendly motorbike riders I can contact to help me do the Sapa-Sin Ho loop? I don’t ride myself, but this seems like an incredibly beautiful (and non touristy) stretch that I shouldn’t miss.

    1. Tom says:
      September 1, 2016 at 9:59 AM

      Hi Laksh,

      Yes, it’s a great little ride. I don’t know anyone specifically. But maybe you could try contacting Sapa O’Chau and seeing if they can either arrange something or suggest someone. People who don’t want to ride themselves usually take an Easy Rider (Google it), but I don’t know if they have a presence in Sapa or not.

      I hope you find someone to take you.


      1. Laksh says:
        September 4, 2016 at 10:54 AM

        Thank you so much! 🙂

  5. Duong Chien says:
    March 23, 2016 at 7:36 AM

    Hi Tom

    What an amazing weekend Market. I very much love the local and scenery around Bac Ha town. I did visit Can cau market on Saturday and stayed 1 night in Bac Ha town. Sat at road side cafe bar and had few beers! It was life.

    Thanks for wonderful blog

    1. Tom says:
      March 23, 2016 at 3:19 PM

      Thanks, Chien.

  6. Julie says:
    February 28, 2016 at 5:08 PM

    Really appreciated the detailed and nuanced account of your visit to Bac Ha.

    I will visit that part of Vietnam soon and was hoping to plunge into the photographer paradise that is Bac Ha market but was really reluctant in participating in a circus show, especially if it’s to the detriment of local tribes.

    thank you for that insightful article, very helpful in making more informed and respectful choices

    1. Tom says:
      February 29, 2016 at 12:20 AM

      Thanks, Julie.

      Yes, it is a bit of a circus, especially when it comes to photography. You could try visiting other small towns in the area on a Sunday instead – Sin Ho for example, or the towns on the Borders and Back-Roads loop.


  7. Jenia from HTL says:
    February 1, 2015 at 6:23 PM

    I know exactly what you mean about not feeling comfortable at places like this. We really enjoyed visiting Ta Sua nature reserve which is studded with tiny minority settlements. There were no other tourists and we felt like we were as much of a spectacle for the locals. 🙂

    1. Tom says:
      February 2, 2015 at 7:10 AM

      🙂 Yes, I know what you mean. There are, as you say, still plenty of minority markets in Vietnam that don’t receive that same amount of tourist attention as Bắc Hà. I hope these markets continue to thrive.